Define Social Media
It is defined as internet and mobile technologies for interactive social networking which sharing and exchange of ideas, pictures, events, business, career, forms of expressions, and/or emotions shared virtually.
How important is social media to business? Marketing a business comes in many forms like word of mouth, ads on television and magazines but this millennium, the best way to advertise on the internet is thru social media like Facebook and Instagram. The key tool is the internet and it is not just the social that can be advertised but other entertainment as well with the help of the engine search such as Google Chrome. We can open and search for many things thru Google-like news and entertainment. The covid 19 pandemic plays a big role for people to get hooked to social media, internet games, and online casinos. In online casino, a famous online site from Finland Casinokokemus is now presenting new casino games Ilmaista pelirahaa ilman talletusta. If you’re into gambling, check this site out.
Social Media marketing has been going around since the start of social media during Friendster in 2002 and Myspace in the 2003 era. These social media were considered pioneers in the internet community in terms of social gaming, developer platforms such as Zynga, Photobucket, Rockyou, and a lot more. In Friendster, you can share photos, videos of favorite artists and bands. Unfortunately, like many businesses, they slowly diminished in the internet community and eventually went defunct when other social media bigger than them was born.
Social Media stands for people who are connected and active in this forum. They are the eyes and ears in this community but they have the power to make you or break you. The people in this internet community can talk about home-cooked recipes, cakes, and sweets that they bake, how and where to meet a suitable partner, politics, and business.
In the business world, one doesn’t have to go out and hand out flyers under the heat of the sun for you to make your business known and what you can offer. All you have to do is advertise it on Facebook or Instagram. For small-time businesses, ads are free but for the big time, they have to pay but it is worth it. During the pandemic, a lot of people wanted to buy foods, commodities, clothes, and even services online. With a good marketing strategy and presentation, a friendly attitude towards your prospective clients, one can achieve success.
Types of Social Media Networks
1. Social Networking Sites
Also called SNS, this is an online platform wherein people interact with others by sharing photos, personal information, discussions, and career content. Facebook, Instagram, and Twitter are the most famous SNS at present.
2. Online Forum
It is a virtual place wherein almost anything under the sun is discussed- from political views, personal matters, psychological discussions, and many others. Popular forums are Quora and Reddit.
3. Bookmarking and Content Curation Networks
It is a site wherein people who want to find various information which is relevant to their interest, hobby, or ideas usually search. Pinterest and Flipboard are one of its examples.
4. Customer Review
This is a site wherein consumers usually get a survey for places that they wanted to travel to, restaurants, and other social information. Examples of these sites are TripAdvisor, Tomato, and Yelp.
5. Video-Sharing Platforms
Also called Online Video Platform or OVP, these are video hostings wherein users can upload, download, convert, watch videos, store, and playback video content using the internet. Popular OVP’s are Youtube, Tiktok, and Vimeo.
6. Social Media Blogs
Blogging Networks is a great place wherein you can publish content about your business for people to discover and be familiar with your craft. Popular Blog Platforms are Medium. Org, WordPress.Org, and Weebly.
Final Insight:
Social media plays a great role in society. It provides information about a particular business or e-commerce. It aids consumers to search for practical instructions relevant to their work or daily activities.