Despite being invented in the 90s, QR codes haven’t been popular until recently. With technology surging forward, QR codes have gained more functions and features and are an indispensable tool in business marketing. Businesses should pay attention to QR codes and how they could use a wifi qr code generator to grow and engage their customers, or else get left behind by the competition.
What is a QR Code?
If you’ve been outside the last week or so then you’ll have seen a QR code or two. They are square black and white markings that can appear on a wall, a piece of paper, or online. By themselves, they don’t seem to offer much information, but the magic happens when the code is scanned by a camera app from virtually any smartphone.
QR codes store a wide variety of information, albeit simple ones. But they’re great for businesses who want some tech-savvy marketing to support them, such as offering easy access to their wifi, providing their business card or lead a customer to their YouTube channel.
What Can a QR Code Do?
Grant Wi-Fi Access. Users are redirected to a login portal where they can enter the information and gain access to the internet or a network.
Lead to a Web Page or Social Media Profile. After a scan of the code, the device opens a URL, a social media page, or a business profile.
As a Business Card. QR codes can carry different types of information on a number of use cases. It can store plain text, contact details, and similar data.
For Payment. Customers can scan a QR code to make a payment, where they will be directed to the merchant or business page to complete the transaction.
To Show a Location. A QR code can tie up to a location on a navigational app like Apple Maps or Google Maps. This can be used to show a store location or where a promotional deal or event is happening.
Why are WiFi QR Codes Essential to Brand Marketing?
In today’s world businesses will have to think about how they could offer convenience and seamless connectivity. In a physical store or restaurant, it’s essential that they stay connected for personal and promotional reasons. You could get a lot of marketing opportunities with the help of a wifi qr code generator. It’s easy to set up and provides several benefits:
● Enhanced security. Rather than handing out wifi passwords, you can have them log in to a secure network.
● Simplified access. Typing in a complicated password might make you lose out on potential sales and customers. A wifi qr code can be scanned and accessed in less than ten seconds.
● Marketing and branding integration. Businesses can add in several marketing elements, including business cards, discount codes, and partnership deals.
Use QRstuff to Generate Your QR Code
Here are five reasons why QRstuff online QR code generator provides excellent value for modern marketing.
Align with Trends
Businesses often have to keep up with the trends if they want to be seen as an upbeat brand. From social media posts to having a website, these are important elements that should be considered. In the same way, QR codes have dominated the marketing landscape due to their versatility and convenience as they can be used in a number of ways.
User Friendly
One of the reasons why QR codes have become such a hit among customers is that they’re user-friendly. All they have to do is pull out their smartphones (or devices that can scan a QR code), aim it at the code and they’ll be taken to a wi-fi portal, a social media page, or a landing page, for example. Since everyone has a mobile phone.
The kind of convenience a QR code produces for customers is unparalleled in comparison with other marketing media, which makes it the clear choice for short and long-term advertising and marketing campaigns.
Good with Conversion
Adoption and conversion are two important metrics in every marketing push, and QR codes can help you achieve a high rate. In addition, they’re very easy to incorporate, either in a banner or posted on the wall for maximum visibility.
Place Them Anywhere
The possibilities of incorporating a QR code in your business are practically endless. Online, some of the things you can do include a small QR code for signing up or enrolling, to get them to your social media page, or as a contest or event your customers can join. In a brick-and-mortar shop, you can encode wi-fi connections in them, lead them to your website, or in promotions.
Saves Money
QR codes for business or corporate use offer excellent value for money. It’s easy to create a QR code or sign up for a service. Anyone in the company can create a QR code for any campaign and integrate it as well. It’s better than traditional signboards and more cost-friendly too.