Rugs do more than just cover floors; they make statements. As more homeowners seek both practicality and aesthetic value, Double has emerged as a standout brand in the growing category of living room rugs. Their collection of design-forward, machine-washable rugs speaks to a new generation of shoppers who won’t settle for either-or.
“We saw a gap in the market for stylish rugs that didn’t compromise on practicality,” says the team at Double. “Our washable rugs meet real-life needs—spills, pets, kids—without skimping on aesthetics.”
With demand increasing from renters, parents, and pet owners, the washable rug category is seeing significant momentum. In fact, 65% of online furniture shoppers now prioritise easy-clean or washable features in soft furnishings.
Durable and Stylish Materials for Your Living Room Rugs
What sets Double apart from early players in the washable space is their commitment to thoughtful design. While many other washable brands stick to low pile and flatweave rugs, Double experiments with texture. Their washable wool, shag, berber and plush rugs combine comfort, design and function.
These textures make a difference, especially in high-traffic areas like the living room. Whether you’re relaxing solo or entertaining friends, the added comfort underfoot turns your space into a true sanctuary.
Their range of large living room rugs combines durability with a unique experience you won’t find anywhere else.
Authentic Australian Living Room Carpet Rugs
Double doesn’t default to generic neutrals. Their collaboration with Australian artists adds cultural depth and local character to each piece. Instead of chasing mass appeal, they focus on authenticity.
“We chose to lean into the diversity and uniqueness of Australian design,” the team explains. The result is a collection that feels personal, not programmed. It’s a refreshing alternative in a world saturated with lookalikes.
If you’re looking for living room carpet rugs that tell a story, Double’s pieces bring originality to your space.
Shop Living Room Rugs Online in AU & NZ
Based in Australia, Double operates only online for now, servicing customers in Australia and New Zealand through its direct-to-consumer Shopify store and online retail partners, including Myer, Freedom, Life Interiors, T&W, and The Block Shop.
But being accessible doesn’t mean cutting corners. Last year, Double thoroughly audited its supply chain, resulting in a 30% reduction in waste and passing those savings on to its customers. For price-conscious shoppers, that means finding living room rugs that fit your budget and your space, without compromising on details.
Double: The Brand for Quality Living Room Rugs
The company doubled its business last year and is on track to triple it in 2025. With a vision to expand into new international markets in the coming year, this homegrown Australian brand is growing fast while staying true to its roots.
Double’s rugs have been featured on The Block TV show and spotlighted by nearly every major Australian design publication.
As one team member puts it, “We’re not just making rugs you can wash—we’re designing pieces that make a room feel lived-in, loved, and uniquely yours.”
From big rugs for living room comfort to bold texture combinations, Double is changing how people think about home style.
Transform Your Space With Large Living Room Rugs
It’s no surprise that 78% of homeowners consider the living room the most important space for design expression. Whether you’re after cosy, colourful, or clean-lined, Double’s large living room rugs invite you to think differently about decor.
Because when it comes to comfort and aesthetics, your living room deserves nothing but the best.
*Images sourced from Double