Organizations need all the support they can get when it comes to achieving their broader goals and visions. Communications infrastructure is key to getting organizational members, employees, audiences, visitors, and customers on board with your vision.
Whether your organization is a retail brand, non-profit, property management company, event organizer, sponsor, or institutional organization, these are some of the must-have communication technologies that you need to integrate to meet your aims.
Interactive Kiosks: Lift-and-Learn, Donation Kiosks, and Self-Serve Terminals
A digital interactive kiosk can be a secret weapon for many organizations. Depending on how you use it, it can serve a wide range of functions and organizations.
The lift-and-learn kiosk is one of the ways brands can create an interactive experience that teaches customers about a new product. Typically, lift-and-learn kiosks can be installed in-store and prompt customers to lift a certain product. Doing so triggers new on-screen messaging, such as product details, demos, or calls to action.
Self-serve kiosks can also be used to great effect for customers increasingly used to ordering online. Self-serve kiosks give customers a low-pressure space to take their time customizing and learning more about products before making a final decision. Self-serve kiosks can also speed up checkout during the busiest seasons.
Donation kiosks can also be deployed to great effect by charities and institutions. Charity donation kiosks give potential donors an easy way to pay, and they are very effective at targeting high-traffic locations. In an increasingly cash-free society, digital payment systems for charities are more important than ever out in public.
Green Feeds: Sustainability Messaging and Waste Reduction Strategies
Green Feeds are a way of incorporating sustainability messaging into your communication infrastructure. These feeds promote information about waste reduction, energy conservation, and other eco-friendly goals. They should be tailored to the context and provide information that encourages visitors or customers to alter their behavior without placing the blame on them, a tactic known to backfire and cause customers to tune out.
Sustainability messaging works, and including waste reduction and energy conservation messaging in your communication networks can have a real impact on achieving green goals and ESG objectives.
Green Feeds can deliver great results in property management networks, institutional settings, or even event networks.
Event Networks: Communicating with Large Crowds and Highlighting Sponsorship Partners
When you need to communicate with large crowds in busy physical environments, digital billboards may be the solution you need. Digital billboards can provide real-time messaging that includes wayfinding, weather, health and safety instructions, sustainability messaging, and more.
Portable digital billboards also allow you to adjust where your communication nexus is. They allow you to quickly and easily move screens around to adjust to new wayfinding requirements and new traffic flows. They can be used at big events like festivals, concerts, sports, and conferences, whether they’re, indoors, outdoors, institutional spaces, or public places.
Event networks also allow you to highlight partner brands and sponsorships, even without disrupting essential information. They can improve safety and guest experiences, and drive higher revenues.
Communications technology can support your organizational goals. Make sure the infrastructure fits your needs and requirements.