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    Scale Smarter With Better Creative Automation For Catalog Ads

    Lakisha DavisBy Lakisha DavisJune 11, 2025Updated:June 12, 2025
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    Scale Smarter With Better Creative Automation For Catalog Ads
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    As brands scale their e-commerce efforts, the need for more flexible and powerful ad creative tools becomes critical. For many marketers, that search leads to finding a reliable Marpipe alternative a solution that provides deeper creative control, easier testing, and automation built specifically for catalog ads. Confect.io is one such platform that’s earning attention for helping brands streamline workflows while improving ad performance.

    Why look for a marpipe alternative?

    Marpipe is known for its multivariate ad testing features, but it’s primarily focused on static ad experimentation and creative insights. While valuable, it may fall short for e-commerce marketers managing dynamic product catalogs that require personalized, data-driven visuals at scale.

    If your campaigns rely heavily on Meta’s product feeds and you need ad creative that changes automatically based on product attributes, then a more catalog-focused tool like Confect.io may offer a better fit.

    Confect.io: Built for catalog ad performance

    Confect.io is a platform designed to help e-commerce brands create high-performing catalog ads that are visually engaging, personalized, and scalable. Rather than requiring static templates, Confect lets you design dynamic creatives that adapt based on product data like showing a “Sale” badge when discounts are applied or using specific layouts for bestsellers.

    This flexibility allows marketers to maintain brand consistency while ensuring every product ad feels relevant and customized.

    Smart automation with creative rules

    One of the most valuable features of Confect as a Marpipe alternative is the use of design rules. These rules automatically apply visual elements to your catalog ads based on product attributes. You can use them to highlight low-stock items, show different price treatments, or call out new arrivals all without needing to create dozens of manual design versions.

    This approach saves time and dramatically increases the effectiveness of your ads through personalization and visual hierarchy.

    Seamless integration and streamlined workflows

    Confect integrates directly with Meta (Facebook and Instagram), pulling in your product feed and generating creative variations automatically. The result is a streamlined workflow that removes repetitive tasks and enables teams to focus more on strategy, targeting, and scaling.

    For teams that need to move fast and adapt their creative frequently, Confect’s simplicity and automation make it a strong Marpipe alternative.

    Creative flexibility without the complexity

    Unlike platforms that focus heavily on testing static variants, Confect.io enables continuous dynamic optimization ideal for campaigns running on real-time product data. You can test design elements while still automating updates across large catalogs. This flexibility gives you the best of both worlds: testing and personalization at scale.

    If you’re looking for a Marpipe alternative that goes beyond creative testing and delivers real-time, data-driven catalog ad automation, Confect.io is a solution worth exploring. With smart design rules, seamless Meta integration, and flexible creative tools, Confect empowers marketers to deliver more relevant, engaging, and high-performing product ads without the manual overhead.

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    Lakisha Davis

      Lakisha Davis is a tech enthusiast with a passion for innovation and digital transformation. With her extensive knowledge in software development and a keen interest in emerging tech trends, Lakisha strives to make technology accessible and understandable to everyone.

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