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    The Threat of AI and Deepfakes in the iGaming Industry

    Lakisha DavisBy Lakisha DavisMay 15, 2025
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    The Threat of AI and Deepfakes in the iGaming Industry
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    The iGaming industry is known for its advancements and is constantly using new technologies. Now faces a formidable challenge: the misuse of artificial intelligence and deepfake technology.

    These tools can have a great innovative potential if used correctly, but as it stands, they can be exploited to create deceptive content and undermine trust for both consumers and legitimate operators.

    The Danger of Deepfakes

    Deepfakes utilise AI to fabricate realistic images, videos, or audio recordings. While deepfakes have been a topic for a few years, the technology has always been flawed and easy to distinguish from real content. However, today it has reached a level where it’s often difficult to distinguish between genuine and manipulated content.

    A notable incident involved the Sky News journalists Mickey Carroll and Matt Barbet, who were deepfaked in a video to promote a mobile game called “Heavenly Sphere.” In the video, Matt reported a Sky News case where everyone with an iPhone could earn money, as Tim Cook (CEO of Apple) had unveiled a groundbreaking app. Matt also interviewed a woman named Olivia who had just won £500,000 in the game and had bought a new car. Of course, none of this was true.

    These deepfake videos were shared on Facebook by 36 false accounts and misled viewers into believing that reputable news anchors were advocating for the game, which covertly directed users to illegal online casinos. These platforms operated without necessary licenses, lacked age verification processes, and provided no safeguards for users’ data or funds. They pose a real risk to users.

    Research to Find Real Money Gambling Sites

    The online gambling scene has become more complex thanks to AI technology, and players need to have their guards up more than before. More research on the best gambling sites through multiple platforms, like CasiMonka, is recommended before you sign up or deposit money into a gambling site.

    It’s also recommended to check forums and other players’ experiences before spending any real money. Knowing the legal requirements and signs of a legit casino in your region can make it much easier to spot a scam.

    Exploiting AI to Bypass AML Protocols

    Deepfakes don’t just pose a risk to players, but also pose a risk to online operators. The UK Gambling Commission (UKGC) has already raised alarms over the increasing use of AI-generated deepfakes and synthetic identities to undermine the AML protocols. These protocols are in place to prevent money laundering and other illegal activities.

    Criminals use AI technology to manufacture realistic identification documents, such as passports and driver’s licenses, and to create convincing deepfake videos and face-swapped images to fool verification tools. This can effectively bypass the standard verification checks.

    This tactic not only facilitates the money laundering of illicit funds but also poses significant risks to the integrity of online gambling operators. By successfully creating accounts with counterfeit credentials, perpetrators can engage in gambling activities that obscure the origin of their funds. This makes it impossible for operators to detect and report suspicious transactions.

    Regulatory Response and Operator Obligations

    AI is still a new technology, and while it can have many benefits, the risks need to be addressed to prevent abuse.

    In response to these threats, the UKGC has issued updated guidance emphasising the critical need for operators to improve their AML frameworks. They recommend a stricter staff training, specialised in identifying manufactured documents, and a more robust verification process.

    As technology continues to advance, it is critical for the online gambling sector to address these challenges proactively. This entails not only complying with regulatory mandates but also fostering a culture of vigilance and continuous improvement in AML practices.

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    Lakisha Davis

      Lakisha Davis is a tech enthusiast with a passion for innovation and digital transformation. With her extensive knowledge in software development and a keen interest in emerging tech trends, Lakisha strives to make technology accessible and understandable to everyone.

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