The Ultimate Guide To Website Builders
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So you’ve decided to use a website builder. You’ve realized the cost is cheap, and the benefits are great compared to hiring a web designer, which can cost thousands of dollars.

The easy access to the backend of your site alone makes it worthwhile in your mind.

If you want a quick change to your website, you don’t need to pay extra or wait for a web designer to make the change. Want to add a new picture or page? You can do it yourself in just a few minutes.

Website builders are popular because they don’t require extensive knowledge of coding or web designing. They’re primarily drag-and-drop, and they can be used by the most beginner of website makers.

But with so many website builders available, how do you know where to begin? There are a lot of things to consider from ease of use, speed, cost, storage space, and so much more.

We’ve created a comprehensive guide on ALL the major website builders, including the pros, the cons, and all the information in between, so you can create your perfect website with a quality website builder.

#1: Wix Review

Wix website builder review pros and cons

Wix is often considered the best all around website builder, although that’s debatable for several reasons. As one of the largest CMS options with over 110 million users in 190 countries, Wix has something for everyone. Whether you’re a business owner, musician, student, passionate blogger, or eCommerce entrepreneur, they provide all the tools and features you need.

Ease of Use: 4.5 out of 5
Cost: Free with numerous upgrade options
Customer Service: 4 out of 5
Overall Rating: 4.5 out of 5

 Pros of Wix Website Builder

Wix website builder templates

#1: Templates

Wix has over 500 templates that cross many interests and industries. You can also create a design yourself using their blank templates.

The templates are well designed, sophisticated, and match current design standards. In fact, Wix is often coming out with new features and designs that are intuitive and easy even for beginners. However, there are plenty of options and features to attract more seasoned designers as well.

For those interested in photography or sharing lots of images, you can create image galleries with 40 different layouts. You can also create private sections of your website that you only allow selected people to view.

For music lovers, you can share music through Spotify and Soundcloud integration, or sell your own music through Wix Music.

#2: Ease of Use

With the design drag-and-drop features, you don’t need extensive knowledge of coding. It runs right in your web browser and doesn’t require downloading any additional software. And while some web builders significantly limit the things you can manipulate on your site, Wix allows you to move most of the elements on the page.

Wix also has something truly unique called ADI – Artificial Design Intelligence. It’s like a design assistant. Once you’ve put in your content, it will create a polished looking website for you. Afterwards, you can continue to customize and changing based on your own choosing.

Another outstanding feature of ADI is that it can extract information from your existing profiles and websites. It’s like hiring a web designer for a fraction of the cost, while still having the flexibility to maintain it yourself.

#3: eCommerce

In terms of ecommerce, Wix has a lot to offer. Their builder includes many features like customer email subscriptions, customer reviews, Google maps integration, contact forms, and more. Customers can also schedule bookings through your website.

When it comes to listing your products, you have the ability to track your orders and manage your inventory. You can list your items individually, or by category, giving you more flexibility.

You can integrate PayPal and credit card payments, and Wix does not charge a fee for the service of selling products. Wix will also create a logo for your business for free.

#4: Mobile Ready

Wix is mobile friendly so you don’t need to worry about how it will look across different devices.

#5 App Market

More recently, Wix has incorporated an App Market to allow for more functionality for site. Among these apps are things like a “comment section,” an “online store,” a “forum”, etc. You can even include Google AdSense and start making money online through advertisements.

Wix website builder app market

 Cons of Wix Website Builder

#1: No Email

An email account isn’t included in the free plan. If you want an email address specific to your website, you’ll need to upgrade your plan.

#2: Limited Storage

If you’re looking for a LOT of storage, you may be disappointed with Wix. While some competitors offer unlimited storage, Wix starts a 500MB for their cheapest plan and caps out at 20GB with their most expensive plan.

Wix website builder plans

#3: Locked Templates

Once you’ve chosen a template and started editing, you can’t switch to another template.

#4: No Custom Domain

In order to have a custom domain, you either need to purchase one yourself from a third party or upgrade your plan.

Do we recommend it? YES.

In terms of ease of use, it’s hard to beat Wix. With their drag-and-drop builder, almost anyone can have a fully functioning site up in just a few minutes. Although there are a few drawbacks, such as being locked into a template and having limited storage, these aren’t deal breakers. If you’re looking for something that’s quick and easy, Wix might be the perfect option for you.

#2: Weebly Review

Weekly website builder review

Weebly is based in San Francisco and was founded in 2007. It currently hosts over 40 million websites, and like Wix, they’re a strong presence in the website builder market. They have a strong focus on ease-of-use, making them a great option for those who want to get something up and running quickly.  

Ease of Use: 4.5 out of 5
Cost: Free plan with upgrades available
Customer Service: 4 out of 5
Overall Rating: 4.5 out of 5

 Pros of Weebly Website Builder

#1: Templates

Weebly offers numerous slick, clean, well-designed themes that hold up to modern design standards. And unlike many other website builders, you can change templates without losing content, and you can export your entire website if you decide to switch platforms.

Their templates are also mobile responsive, which is critical given that so much browsing happens on mobile devices.

They offer pre-designed site layouts for both stores and regular websites, and within these layouts are pre-designed things like contact pages, landing pages, and portfolios.

This is especially nice if you don’t really know how to construct a page from scratch. It’s also helpful if you’re not sure where to get started, as it offers inspiration for your pages.

#2: Ease of Use

Weebly is one of the easiest website builders available. Unlike some more comprehensive site builders, you can expect a fairly small learning curve. There aren’t as many options and elements to learn, meaning the entire process is streamlined.

While some website builders might overwhelm you with all of their features, you won’t have this problem with Weebly.  

If you’re a more seasoned web developer, you DO have the ability to use custom coding. This gives even more options and customization abilities for those with the technical know-how.

Weebly also offers an excellent mobile editor, so you can edit your website from your phone or tablet. This is really helpful if you’re not near your laptop or desktop and want to update something.

#3: Support

Because Weebly is so easy to use, you probably won’t need support too often, but if you do, have no fear – they offer excellent support. Support tickets are available to everyone 24/7.

Live chat is available Monday to Friday, 6am-6pm Pacific Standard Time (PST), and Saturday to Sunday 8am-5pm PST. Phone support is available only to customers using the pro-plan or higher, and is available 6am-6pm PST.

#4: eCommerce

Weekly ecommerce online store pricing

Weebly is a solid eCommerce platform, with numerous possibilities.

One particularly nice feature is the ability to create a storefront which can be customized to showcase your favorite or featured products, and really give the customer an idea of what makes your store unique.

The site works well on mobile devices and creates a mobile version of your store automatically.

And to make it even easier, you can import product info from Shopify or a CSV file. The option to transfer product info will save a HUGE amount of time since you won’t need to spend manually input one product at a time.

Weebly also allows you to save your sales data to a CSV file that can be exported to accounting software for your business’ bookkeeping.

You can create categories for your products, and you can incorporate multiple product variations. For instance, if you’re selling art prints, Weebly’s eCommerce options allow you to put custom variations in, such as size of the print, framed, not framed, or type of frame.

Weebly also allows you to have a crossed out version of the price next to a sale price, which is a nice little sales trick that can generate way more sales.

Some other features are the ability to add product descriptions, slideshows, image galleries, contact forms, and more. You can also hover over product images for a close up of the product.

Social media integration is another huge plus and with Weebly’s eCommerce store. You can share products directly to your Facebook page, and people interested in your product can share it on THEIR Facebook profiles, generating more and more social traffic for you.

Weebly allows you to include a shopping cart, and allows you to use PayPal, Stripe, Square, and Authorize.net. (Some payment options, like PayPal, are only included with higher paid plans).

 Cons of Weebly Website Builder

#1: Template Limitations

Weebly offers fewer templates than a website builder like Wix, and not all of them are as elegant. However, they’ve been steadily improving their themes in response to customer requests. Expect to see this side of things improve.  

#2: Steeper Pricing

It gets fairly expensive if you want an eCommerce store that sells more than 25 items. You will also encounter numerous ads urging you to upgrade your account. The cost of email or a domain name is not included and will cost extra.

#3: Easy…But Somewhat Basic

Weebly is very easy to use, but compared to some competitors, their website builder is a bit more basic. Without knowledge of coding, you’ll be somewhat limited in the customizations you can do.

Weebly isn’t quite as innovative as Wix since their main focus is ease of use. Most of their innovation is poured into accessibility of their product.

Do we recommend it? YES.

If you’re looking for a quick and easy to use website builder, Weebly can be a really good choice. Everything about their design is meant to be accessible and streamlined. They’re also a good choice for an eCommerce store that’s cheaper than Shopify or BigCommerce.

However, if you’re looking for a more advanced builder that doesn’t require coding knowledge, you’re likely better off with a different website builder.

#3: GoDaddy Review

GoDaddy website builder review

GoDaddy has been around for a long time and has a strong presence. While they’re traditionally known for selling domain names and web hosting, they do offer a website builder as well. It’s not as robust as some of the others, but has some solid features that make it worth considering.

Ease of Use: 4 out of 5
Cost: Starts at $5.99
Customer Service: 5 out of 5
Overall Rating: 4 out of 5

 Pros of GoDaddy Website Builder

#1: Templates

GoDaddy website builder templates

With 300 well designed templates, it’s easy to pick a theme and get started designing your website. And while some of the templates may not be quite as slick as the ones from other website builders, they do offer a large enough selection to make it easy to find one that works for you.

#2: Ease of Use

While each theme is laid out in a specific format, you still have flexibility to move or change some items on the website. If there’s something you don’t like, it can be customized to your taste or need. It’s a drag-and-drop interface so you can instantly see what your website will look like before publishing.

Their editing tools are easy to use, and easy to locate. There isn’t an overabundance of editing options which makes the learning curve smaller.

#3: Backup Options

One thing GoDaddy offers that many other website builders do not, is the ability to make as many backup copies of your website as you want. You can save various versions of your website in case you make a mistake, or if you want to return to a previous version.

#4: Customer Support

They have one of the best support systems currently in the market, with 24/7 support that you gain the moment you sign up with them.

#5: eCommerce

Godaddy has specific plans for eCommerce, including the ability to sell products, take payments, and even manage appointments if you’re selling a service. They also feature an abandoned cart recovery service that automatically emails customers if they’ve put something in a cart without purchasing it.

#6: Hosting and Domain Name

GoDaddy offers hosting services and a free domain name when you sign up for their website builder service.

Read our guide on the 17 strategies for choosing the perfect domain name (here’s how to register a domain).

Specific packages for ecommerce GoDaddy

 Cons of GoDaddy Website Builder

#1: Locked Templates

One of the major drawbacks of GoDaddy is that once you’ve picked a theme, you can’t switch it without losing your content. Carefully select your template because unless you want to start over, that’s the one you’ll be using for your website going forward.

#2: Limited Mobile Version

While they do have a mobile interface for editing your site, it isn’t nearly as sophisticated as the desktop version. If you want to edit your site from your mobile device, you’re going to be significantly limited in what you can do.

#3: eCommerce Limits

While GoDaddy does have a separate website builder specifically for eCommerce stores, the basic website builder does not include an eCommerce option. If you want to add a store to a website that you didn’t create specifically to be a store, this probably isn’t the best option.

#4: Limited Features

GoDaddy is a solid option for someone who isn’t well versed in website development, but it doesn’t offer as nearly many features or capabilities as some other website builders. This is probably because their primary focus is on hosting and selling domain names.

#5: No Export Option

One other consideration is that GoDaddy’s website builder doesn’t have an export feature. This means that you won’t be able to take your website with you should you want to switch builders. This is largely due to the fact that their features will not work on other sites. Other site builders, like Weebly, do have this option.

Do we recommend it? YES.

If you’re looking for a basic website builder that’s easy to use, will give you a quick start, and won’t require a lot of web designing know-how on your part, GoDaddy is a solid choice.

However, if you’re looking for more customizable and advanced options, you may want to look at another building site. In addition, GoDaddy doesn’t have an option for using HTML coding, if that’s something you’re interested in. So again, it isn’t the best choice for more advanced web developing.

#4: WordPress.com Review

WordPress.com website builder review

WordPress.com is often confused with WordPress.org. While WordPress.org runs on downloadable open source code and plugins, WordPress.com is a simplistic website builder.

WordPress.com has millions of users and can be a solid option for someone just starting out. It’s particularly strong if you’re looking to build a blog.

Ease of Use: 2.5 out of 5
Cost: Free with upgrade options
Customer Service: 4 out of 5
Overall Rating: 3 out of 5

 Pros of WordPress.com Website Builder

#1: Templates

There are 294 themes to choose from and they’re all mobile responsive. You shouldn’t have any problem finding a theme that suits your needs.

#2: Blogger Friendly

WordPress.com offers the same great blogging features that you an expect from WordPress. They’ve been providing excellent blogs to millions of people for a long time, and they’re good at what they do. If your primary objective is to start a blog, it’s hard to beat WordPress.

#3: PlugIns Available

There are literally thousands of plugins available for WordPress. There are plugins for newsletters, social media sharing, contact forms, and thousands of others, which opens up a lot of possibilities for what you can do with your website. However, plugins are only available with the “Business Plan.”

#4: Mobile Editing

You can update your blog from a mobile device which is a really nice feature if you are on the go.

#5: Some Other Good Extras

With WordPress.com, you get solid analytics from their JetPack plugin, a custom domain (upgrade required), social media integration, and the ability to export your content.

With paid plans, you will will be ad-free, and with the highest plan you can remove WordPress branding. You have the option of monetizing your website with the two higher paid plans, and you will also get unlimited storage with the “Business Plan.”

#6: Support

24/7 forum and email support. Livechat is available for paid plans. There is a huge community of people that use WordPress, so you can be sure that you’ll be able to find the answer to your questions.

#7: eCommerce

There is an eCommerce option with paid plans that allows you to incorporate product variations and provide categories for your products. For payment options, WordPress.com accepts PayPal or Stripe.

However, WordPress.com is not particularly geared toward eCommerce and probably shouldn’t be your first choice if that’s your primary objective.

 Cons of WordPress.com Website Builder

#1: Not Intuitive

The WordPress.com interface is often confusing and not intuitive.

Instead of a drag and drop interface, WordPress.com is a Form-based website builder, which means you won’t see what your website looks like while you’re working on it. This makes it a lot more work to do a back and forth between your builder and finished product.

In an attempt to bridge the gap between WordPress.org and WordPress.com, WordPress.com also allows you to use a vast amount of third party plugins to build your website (with paid plans).

The problem, however, is that when you begin to use plugins, you leave the easier to use WordPress.com interface, and delve into the harder interface of WordPress.org. This is a huge drawback if you’re looking for an easy to use website builder that still provides a lot of customization options.

Another frustrating thing is that you aren’t given the opportunity to preview a template before you selecting them. You have to choose one to see it they will look like on your website.

#2: eCommerce

No digital content can be sold through WordPress.com. This is a pretty basic standard for something you may want to sell on the internet, and WordPress.com doesn’t give that option.

There are ways around this, but they require a bit of technical know how.

#3: You Pay More for Plugins and SEO

Plugins and built-in SEO are only available with the highest plan (Business Plan).

#4: No Monthly Payment

While their payment options are listed as “monthly,” you actually don’t have that option. Payments can only be made annually, which is inconvenient if you would like to switch builders.

#5: Not Well-Suited For Multiple Languages

You can use a Google translator plugin, but this is usually not highest quality translation, and WordPress.com does not allow you to use different languages within the interface.

Do we recommend it? YES.

WordPress.com is a really good option for those who want to create a blog, but also want an easier to use version than the open source WordPress.org.

This may not be the best choice, however, for those who are looking for numerous features and an easy to use interface. Because you have to upgrade to the Business plan to use plugins, and the plugins take you to a different more complicated interface, this does not give you both the freedom and ease-of-use you’re after.

The interface is also somewhat complicated, in some places creating too many options, but without an easy approach. Probably one of the biggest drawbacks is the inability to to see what you’re creating without previewing.

#5: Shopify Review

Shopify website builder review

Shopify is geared exclusively toward creating eCommerce stores.

If you’re looking primarily for an eCommerce option, Shopify is an excellent choice. Shopify is a Canadian company that began in 2006, currently hosts over 600,000 businesses and employs over 500 people. They also offer a 14-day free trial to test drive their platform.

Ease of Use: 4.5 out of 5
Cost: Starting cost is $29 a month
Customer Service: 4.5 out of 5
Overall Rating: 4.5 out of 5

 Pros of Shopify Website Builder

#1: Templates

Shopify website builder templates

Shopify offer over 100 store templates that are beautiful and responsive. You can have a small shop, or a big ecommerce store. You can sell as few as ten products, or you can have thousands listed at a time.

The templates are professionally designed and you shouldn’t have any trouble finding one that works for you.

#2: Freedom With Products and Customers

Shopify gives significant freedom when it comes to setting up your products. You can put your items into categories to make it easier for your customers to locate them.  

When you add products, you can add them individually or export information from a third source like Excel or eBay to list items in bulk. With Shopify, there is no limit to how many products you can upload.

Shopify also gives you the ability to track customers and inventory, manage inventory, and include a discount engine for product sales.

They also keep track of your customer’s information like their location and buying habits so you can better learn how to market your products.

#3: Social Media Integration

Sharing products across social media is really simple with Shopify. This is crucial, especially if a large portion of your customer base is on a particular platform.

#4: Easy Payment Options

You can use Shopify to accept payments, or you can use 70 different payment gateways. This includes powerhouses like PayPal and Stripe, but also international gateways for a number of countries. You can also let your customers set up a private account which makes it easier for them to make a purchase in the future.

#5: Robust Privacy Options

You have the option to create a private or public eCommerce website. You can limit your access to only those who have an account in case you want a wholesale or private ecommerce site.

#6: Impressive App Store

Shopify includes an impressive app store that holds 1400+ apps. The apps are categorized by specific needs like “product sourcing,” “marketing,” and “social media” to make it easier for you to search.

#7: Designer or Developer Options

Sometimes even the best businesses need a little help in marketing and development. Because of this, Shopify offers an expert marketplace where you can hire a designer or a developer. Shopify does the background work for you to make sure that they are qualified and capable of helping you.

#8: Excellent Support

When it comes to support, Shopify is exemplary. They offer 24/7 support through phone, email, and livechat.

#9: Employee Access

Another unique feature is allowing separate access to employees on your site.

#10: Excellent Security

You need security and safety when running an eCommerce store, and Shopify provides that. You get a free SSL certificate, ensuring your customers purchase safely.

#11: Speed

Shopify is fast and offers unlimited bandwidth.

 Cons of Shopify Website Builder

#1: More Costly

eCommerce websites are considerably more pricey than your average website builder. With Shopify, their basic price is $29 a month and their most expensive option is $299 a month.

Shopify pricing

#2: Extra Costs

Shopify’s themes are up to date and look good, but not all of them are free. You could be spending $100-$180 for a template.

#3: Transaction Fees

Shopify charges transaction fee if you don’t use “Shopify Payments.” This charge is .05% for their most expensive plan, and 2% for their cheapest plan. This is above the cost that credit cards or third party sources will charge you for their services.

Do we recommend it? YES.

Shopify is an incredible website builder if you’re looking to open up an online shop.

They’re an incredible eCommerce website builder that offers dozens features, high speeds, support, and security. You have the capability of opening up a small store, or a very large and involved one. With Shopify, your store will definitely have plenty of room to grow. Here’s our step-by-step guide on how to build an online store with Shopify.

With that being said, if you’re looking to open a small shop with a relatively small revenue, Shopify’s higher price points could very well be a compelling deterrent.

#6: BigCommerce Review

BigCommerce website builder review

Shopify is a great eCommerce option, but it isn’t the only website builder focused on eCommerce. BigCommerce is another reputable choice and often paired with Shopify when it comes to comparisons.

BigCommerce is an Australian company founded in 2009.

Ease of Use: 4.5 out of 5
Cost: Starts at $29.95 per month
Customer Service: 4.5 out of 5
Overall Rating: 4.5 out of 5

 Pros of BigCommerce Website Builder

#1: No Transaction Fees

Unlike Shopify, BigCommerce does not charge any transaction fee. Your only transaction fees come from your payment gateway. This is a real benefit when you get to keep a larger share of your sales profits.

#2: More Tools For The Price

BigCommerce offers the most amount of tools in their base package. They also offer some of the most advanced tools available in eCommerce website building sites.

Their $29.95 ‘Starter’ plan also offers 4 features at the beginner plan that Shopify doesn’t: Professional reporting, gift cards, a built-in ratings and review system and real-time carrier shipping quotes.

In other words, you get more even when you pay less with BigCommerce.

#3: Great Support

BigCommerce offers 24/7 phone, live chat, and email support.

#4: The Option To Hire an Expert

Like Shopify, BigCommerce has the option to hire experts to help you in marketing, website set up, designing, and developing.

#5: Extra Features

With BigCommerce you have the option of selling both digital and physical products. You can use PayPal, Stripe, and many other payment gateways. You can include discount coupons and vouchers, you have access to HTML and CSS, and they include good SEO integration. Overall, BigCommerce is certainly a robust eCommerce option.

As with Shopify, you can expect to pay more for an eCommerce site. Their prices range from $29.95 for the standard option up to $249.99 for their pro option. However, as stated above, with BigCommerce you have more tools at a lower price point.

BigCommerce pricing

 Cons of BigCommerce Website Builder

#1: Templates Can be Extra

Like Shopify, not all of their templates are free and you can expect to pay between $145 and $235 for a theme.

#2: Fewer Templates than Shopify

BigCommerce website builder templates

Compared to Shopify, BigCommerce doesn’t offer as many templates. In addition, their templates are not as well designed as Shopify and can feel a bit clunky.

#3: Fewer Apps than Shopify

A plus for BigCommerce is that they also have a substantial app store (in fact, this could go in the pro section), however, their app selection is not quite as prolific as Shopify.

Do we recommend it? YES.

BigCommerce is another excellent choice when it comes to eCommerce. They give you the best selection of tools from the start, and you get more capabilities with a lesser plan than with Shopify.

They do offer less selection and less impressive templates than Shopify, and they don’t include as many apps.

As with Shopify, they are pricier than most other website builders that include an eCommerce store, so if you’re a very small business with modest sales, you may want to look at other options for your store.

#7: Volusion Review

Volusion website builder review

Volusion, another eCommerce option, was created in 1999 in response to a need: online shopping cart software. Since they started, they’ve grown to host over 30,000 businesses and employ over 250 people.

Ease of Use: 3.5 out of 5
Cost: Starts at $15 a month
Customer Service: 4 out of 5
Overall Rating: 3 out of 5

 Pros of Volusion Website Builder

#1: Templates

Volusion offers attractive, mobile responsive themes for your eCommerce store.

Volition website builder templates

#2: Products

There are a number of things you can do with Volusion regarding products. With Volusion you can create product categories, sell 100’s of products, and manage your inventory and orders.

#3: A Less Expensive Option for eCommerce

Volusion’s most expensive plan is cheaper than the mid-level plans at Shopify or BigCommerce.

Volusion pricing

#4: Lots of Tools

Volusion offers lots of tools to choose from. They have a mobile eCommerce option, built in SEO, SEO tools, and they offer an advanced shopping cart.

With Volusion you can send newsletters, integrate your store with eBay and Amazon, offer discounts, and give out customer loyalty plans. You also have social media integration with Facebook, Pinterest, Twitter, and more.

If you’re interested in being able to code in order to create a more customizable experience, you have access to CSS and HTML. Their software is available online, so there’s no need to download it to your computer.

#5: Fun Inclusions

Volusion offers a free domain name with a paid plan.

Recently they have included an app store. It is not as full as Shopify, but hopefully they will continue to expand it.

#6: Support

24/7 phone and email. Also support pages with FAQ and web guides, tutorials, and articles.

 Cons of Volusion Website Builder

#1: Fewer Payment Options

Not as many payment options as Shopify or BigCommerce, but does offer PayPal and Stripe.

#2: Security & Bandwidth

Volusion offers very good security including SSL Certificates, but they cost extra. Adding SSL security could run you about $89 a year.

Their bandwidth is also limited for all their plans, and can cost you quite a bit if you have overages. You’ll be charged $7 for each GB of bandwidth used over your alloted amount.

#3: More Templates Cost More

You will receive 15 free templates, but as with Shopify and BigCommerce, you’ll have to pay extra for more choices.

#4: No Blogging Feature

No blogging option included. Blogs are a good way to update your customers and to broaden your brand. It makes you more personable and let’s everyone in on what you’re doing and what is worth noticing about your store. Without a blog, you can also impact your SEO.

You can add a WordPress blog through a plugin, or linking it to your domain, but you must go through a third party blogging place. This overcomplicates and stalls the process of your store space. A blog interface that is already integrated with your editing software would be much more preferable.

#5: Transaction Fees

Volusion charges a 0.5% – 2% transaction fee on all the orders you place on your site. This is on top of any credit card or gateway charges you may accrue.

Do we recommend it? MAYBE.

Volusion has some great things to offer like great customer service, beautiful responsive templates, product options, and a good amount of tools to work with.

Their extra fees, lack of a blog, reduced payment options, and less abundant app selection leave them trailing behind the other two big eCommerce options: Shopify and BigCommerce.

However, it does appear like they are making strides to become stronger competitors and with time they may catch up.

#8: HostGator Review

HostGator website builder review

HostGator began in 2006 and is located in Austin, Texas. Since then, they’ve hosted over 8 million domains.

Like GoDaddy, although they are primarily a hosting company, they wanted a platform for people to build websites like Wix and Weebly. In fact, they originally used Weebly as an integrated website builder before launching their own builder.

Ease of Use: 4 out of 5
Cost: $3.95 and up
Customer Service: 4.5 out of 5
Overall Rating: 3.5 out of 5

 Pros of HostGator Website Builder

#1: Quick and Easy

HostGator is a good choice for someone who is new to website building and looking for something that’s quick and easy. They offer a drag and drop style website builder and prebuilt sections and pages. They offer over 100 themes, so finding one to fit your style shouldn’t be too difficult.

#2: Great Hosting

HostGator offers good uptime and load times. Because they started as as a web hosting company, their hosting services are really good, and they’re 99% guaranteed.

#3: Integrations

HostGator sites automatically integrate with both social media and PayPal.

#4: Separate Mobile Editor

This could be seen as a pro or con. They have a separate mobile and desktop editor, which means that if you’re interested in being able to edit these two types of websites separately, this is a good choice. It offers customization for the separate devices.

#5: Excellent Support

US based support 24/7/365 technical support through phone, live chat, and email.

#6: Unlimited Bandwidth and Pages

HostGator offers unmetered bandwidth and storage, and unlimited pages. However, the word unmetered is a little misleading, because they do have a cap on how much data and bandwidth a website can use. You won’t be charged extra if you cross over, but you’ll get an email letting you know that you’ve exceeded their threshold. be going against their terms of use.

#7: Good Extras

HostGator is partnered with Google AdSense, Bing, and Yahoo for monetization and searches. They also offer free business listing through Yellow Pages.

With HostGator you can also expect unlimited email addresses, mobile friendly templates, SEO tools, and eCommerce shopping carts.

You also get free site transfer with HostGator.

 Cons of HostGator Website Builder

#1: Fixed Template

Once you’ve selected a template, you can’t change it later without starting from scratch. And while 100 templates is a lot, it’s not as many as some site builders.

#2: Prices Aren’t Fixed

HostGator website builder pricing

The introductory prices are very affordable, but are not fixed and could be subject to price raises in the future once your promotional period has expired.

If you’re already signed up with HostGator for their hosting services than you will get their Basic building plan free of additional charge. The higher plans will cost extra.

This does make their pricing plans a little confusing because you’ll be paying a cost for hosting and potentially a cost for your website builder in addition.

Do we recommend it? YES.

If you want to create a basic website, HostGator is a fine option. It doesn’t really have any standout features, but it also doesn’t have any terrible black marks against it. If you’re already a HostGator company, it could be helpful to also use their website builder. If you’re not, there are better options out there.

#9: 1&1 Review

1&1 website builder review

1&1 used to be part of website builder Jimdo, but they took separate paths back in 2010. Today, 1&1 hosts over 19 million domain names.

Like GoDaddy and HostGator, they also wanted to offer a website builder option to their traditional web hosting and domain customers.

Ease of Use: 4 out of 5
Cost: Starting at $6.99 a month
Customer Service: 4 out of 5
Overall Rating: 4 out of 5

 Pros of 1&1 Website Builder

#1: Easy to Use

1&1 offers an easy to use, drag-and-drop editor that doesn’t require previous knowledge of web development to use. It’s easy to manipulate images, and there’s an “undo” button to retract a mistake or unwanted change.

There are free images stored in the editor that you can use, and you also have the ability to edit your own photos within the editing program.

1&1 also provides a separate mobile editor with their higher end plans.

1&1 website builder pricing

#2: Numerous Templates

1&1 has around 140 themes to use for your website. There are templates for different business types, like restaurants and hotels, and all templates are automatically refitted for different devices with no extra work for you.

While the templates aren’t as elegant as the ones offered by some website builders, they’re relatively modern looking.

#3: Apps Available

A number of apps are available and can be dropped in from the sidebar. One unique app example is the ability to create an audio greeting for your customers. Other examples are customer reviews and appointment scheduling.

#4: Personalized Content

1&1 provides personalized content options as well. Personalization can be directed towards things like first time users, returning users, or timed promotions.

#5: Coding Available

There’s an HTML/CSS tab where you can create your own layouts, providing more customization opportunities.

#6: Great Extras

Your website is ad free with 1&1. You have unlimited webspace, a free domain, and 200 email addresses. With 1&1 you’ll also get social media integration with a sidebar attachment just for social media.

You can save different versions of your website, and create backups in case you want to return to a previous rendition.

#7: Excellent Support

1&1 offers 24/7 phone support and has an extensive knowledge base.

#8: Security

1&1 offers significant amounts of security, which is what you might expect from a company that is both a web host and a website builder.

1&1 website builder security

 Cons of 1&1 Website Builder

#1: Make Sure You Include Original Content

1&1 offers plenty of SEO options. And, to speed up the creation of your site, they pre-populate their templates with content.

However, if you don’t change enough of their pre-populated content, it will take away from your ability to appear higher on Google searches because Google tends to overlook websites that are redundant or unoriginal.

#2: Limited Language Options

1&1 offers the ability to translate your website into 60 languages with an integrated Google translator. However, the quality of the translations might be quite low given that it’s relying specifically on Google Translator and not a built-in option.

#3: Limited Blogging Functionality

A quick look at the templates on 1&1 shows that their not catering to bloggers. Rather, they’re going after businesses. As such, their blogging platform lacks many standard features that are available.

Do we recommend it? YES.

Like most hosting companies, 1&1 is a fine all around option that has many similarities to Jimdo (because they were formerly one company). They may not be the best for a blogger or as a multilingual option, but they are a solid choice for ease of use, templates, apps, and coding ability.

#10: Strikingly Review

Strikingly website builder review

Strikingly states, “What’s so special about a Strikingly site? Simplicity, clarity, and accessibility. Owning a professional, mobile-optimized website is more important than ever. Don’t lose your visitors under the weight of a heavy, confusing website.”

Strikingly’s focus is on simplicity and ease of use. They want to make it easy for even the most basic users to get a site up and running.

Ease of Use: 5 out of 5
Cost: Free with upgrades available
Customer Service: 4 out of 5
Overall Rating: 3.5 out of 5

 Pros of Strikingly Website Builder

#1: Great For One Page Sites

Strikingly is a good choice IF you’re interested in one page websites. One page websites are all created within one page and the navigation buttons scroll you up or down the page.

In other words, there are no secondary pages and you can scroll up and down the page to see all of the content. There are options for multiple pages, but Strikingly’s intuitive one page formatting system that creates “sections” within the scope of one page, is the best use of this platform. Multiple pages are available at the most expensive plan.

#2: Ease of Use

As stated in their “About Us” page, Strikingly really is very easy to use. You don’t need prior knowledge of website building to quickly create a professional looking website.

#3: Sections

There are pre-built sections you can use to quickly drop content on your page. There are also “make it your own” sections you can use if you need to customize something a bit further. This kind of modular building allows you to get your page up and running really fast.

#4: Effective Mobile Editor

You can edit from your phone with the mobile editor and their themes are tablet and mobile responsive. You don’t need to do any extra work or create a mobile website in order for it to look good on multiple devices.

#5: Numerous Templates

Strikingly offers over 200 very well designed templates. They also allow you to see examples of each one of their templates to help you make a decision. In other words, you don’t need to select a theme, activate it, and then see what it looks like.

Strikingly website builder templates

#6: App Store and Coding Options

Strikingly has an app store where you can include things like Google AdSense and PayPal. If you’re interested in coding, the PRO plan offers HTML, CSS, and Javascript integrations.

#7: Great Support

24/7 support is available even to those using the free plan. They provide email and live chat options as well as a knowledge base.

#8: Social Media Integration

Strikingly offers good social media integration that connects your website directly to social media outlets.

#9: eCommerce Options

Strikingly allows you to create a relatively simple store, and they don’t charge a transaction fee for selling something on your site. Granted, it’s not nearly as robust as Shopify, but if you want simplicity, it’s a good option.

#10: Domain and Bandwidth

The Limited and Pro plans offer free domain names, and the Pro plan offers unlimited Bandwidth.

 Cons of Strikingly Website Builder

#1: Limited eCommerce and Blog

If you’re looking to do serious eCommerce, Strikingly is probably not the best option available because their scope is limited. The same is true for blogging. They simply don’t specialize in these things and thus don’t offer the same amount of features other site builders do.

#2: Multiple Pages are More Costly

Multiple page sites are available with Strikingly’s Pro plan. This isn’t a deal breaker, but there are other website builders that allow this option at a lower price point.

Strikingly website builder pricing

Do we recommend it? YES.

Strikingly is a good choice for those looking for a “one page website” that’s easy to create. If you’re looking for multiples pages or more complexity, this may not be your best option as it is limited in both blog and eCommerce options, as well as lacking some features available through other website builders.

#11: Webnode Review

Webnode website builder review

Webnode has 30 million registered users, and they recently updated their editing program, which is a positive sign. The website builder was created in Switzerland, and first launched in 2008.

Ease of Use: 4.5 out of 5
Cost: Free with numerous upgrade options
Customer Service: 3 out of 5
Overall Rating: 3 out of 5

 Pros of Webnode Website Builder

#1: Good Choice for Multilingual Use

Webnode supports 20 different languages, and even lets you create a multilingual website. They also offer support in those 20 different languages. You can actually add translations of your website through various integrations, which is a huge plus if your native language is not English.

#2: Drag and Drop Editor

Their easy-to-use editor includes a grid system which makes it really easy to ensure that everything is aligned properly on your site. This is one of the great challenges with drag-and-drop editors, and the grid system solves this problem effectively.  

#3: Templates

Webnode website builder templates

They offer numerous stylish and responsive templates. Compared to some website builders, such as GoDaddy, their templates look elegant and professionally designed. You shouldn’t have any trouble finding a template that fits your needs.

#4: SEO

All their templates are designed to be SEO friendly, which is a significant advantage if you want to get noticed in Google searches.

#5: Free Plan Available

Webnode offers an entirely free version, which is nice, especially if you’re just looking to play around and learn their program. This plan doesn’t offer as many features, but it’s still a good introduction. From their, you can upgrade to their basic “Mini” plan at $3.95.

#6: Backup Websites

Like GoDaddy, you can create backup websites. This gives you the freedom to play around with new ideas and not have be afraid that you’ll lose previous work.

#7: Ad Free

Webnode is completely ad free which is a really nice bonus. This means you don’t have to worry about unwanted ads showing up on your site.

 Cons of Webnode Website Builder

#1: Templates Are Fixed

As with many other website builders, once you’ve selected a template, be ready to use it for the long haul, because it can’t be changed without losing your content.

#2: Separate Store Editor

If you want to create an online store, you have to use a separate editor. Their online stores are run through the older version of their editing software which are not as robust.

If eCommerce is your endgame, Webnode probably isn’t your best choice.

#3: Limited “Sections”

Webnode sites are created by selecting “sections” for your site. These might include price lists, contact information, headers, text etc. However, they have a limited number of presets, which means your design options are restricted.

#4: Not Always Intuitive or Functional

Customization within Webnode isn’t always easy or intuitive. This partially comes from the fact that many elements can only be changed slightly, and some additions can only be added in certain sections.

For instance, additional content may only be added at the “seams” of the page. HTML widgets, on the other hand, can only be added in existing content sections, not at the seams.

Surprisingly, certain things are not customizable at all, like changing fonts on certain elements once you’ve selected a template.

#5: No Social Media Integration

Another drawback is that Webnode doesn’t include social media integration. This is especially problematic if you’re a blogger and want your posts to be regularly shared.

#6: Blog Options Are Limited

There is an option to add a blog, but it’s pretty lacking. The blog doesn’t include comments, categories, or tags, which are pretty standard technology at this point.

#7: No App Store

You are able to add HTML widgets to your site, but Webnode does not come with an app store like Wix or Weebly that makes it easier to add those elements.

#8: Limited Storage

Depending on the plan you choose, your storage can be pretty limited. Their lowest plan only offers 100MB of storage and the top plan provides 5GB of storage. Bandwidth is also limited with all the plans except “Profi.” If you’re going to be creating a lot of content, this could be a problem.

#9: The Domain Name Is Only Free First Year

Depending on your plan, you will be able to get a free domain name, but only for the first year.

#10: Less Support

Webnode offers support through email, contact forms, and FAQ. Email responses can be expected to be returned within 24 hours during the work week. While they do offer some support, they aren’t as reachable (especially not quickly) as some other builders.

Webnode website builder pricing

Do we recommend it? MAYBE.

Webnode is a bit limited compared to some of their competitors, but it does seem that they’re going through some renovations. Since they took the time to update their editor, it would not be surprising if they continued to update to create features and functions more aligned with their competition.

Currently, they’re also not a very good option for an eCommerce store since they’re using old outdated editing software for their store sites.

#12: Duda Review

Duda website builder review

Duda was created after the release of the iPhone.

Duda’s creators realized that many websites simply did not look right across mobile devices. They also knew that this was going to create a struggle for small to mid-sized companies who lacked the capital to create mobile responsive websites. In response, they created Duda in 2010.

Duda currently hosts more than 9 million websites.

Anecdotally, Duda gets their name from a character named “The Dude” in a cult classic The Big Lebowski.

Ease of Use: 4.5 out of 5
Cost: Free options available with numerous upgrades
Customer Service: 3 out of 5
Overall Rating: 4.5 out of 5

 Pros of Duda Website Builder

#1: Ease Of Use

Duda focuses heavily on ease of use. They want to make it as easy and fast as possible to create a website. As such, they’ve poured a lot of energy into making their drag-and-drop editor as simple to use as possible.

#2: Excellent Mobile Sites

As you might expect, Duda is an excellent choice if you have a strong presence on mobile devices. They offer a responsive website builder and a mobile editor, and you can customize your site for each type of device. If you want something different on your mobile website than your desktop website, you have that control.

Duda also features website conversion technology, which means you can drop your URL into their mobile editor, and it automatically rearranges it for you to fit a mobile device.

#3: Personalization with “inSite”

Duda offers a unique personalization feature called inSite. You can offer a personalized experience to each of your viewers. Examples of this might include a coupon, a popup, or a contact form. This can be determined by the location of your customer, how often they visit your site, or the time of day that they visit, etc. (this information can be found via Google Analytics as well).

#4: Hosting, Domain, and Bandwidth

With the paid versions of Duda, you’ll get Amazon Cloud web hosting, a free domain name, and unlimited bandwidth.

Duda website builder pricing

#5: eCommerce

In regards to eCommerce, they offer comprehensive options. For their highest paid plan (Business + Ecommerce at $29 a month) you get over 30 payment providers, and order and customer management tools. Another helpful feature is product review integration with Facebook.

You can also include detailed maps to your location with integrated widgets, schedule and appointment, or make a reservation at your restaurant. Their store templates are also modern and attractive.

#6: Good For Both Beginners and Experienced Users

Because it is both easy to use and deeply customizable, it’s a good option for both newbies and experts. For the more tech-savvy user, access to coding is available, although it is not necessary to create a beautiful website.

#7: Customization Freedom

Unlike some website builders, you’re really free to change almost every part of a web page. You have control over the background, colors, headers, fonts and so much more.

Conveniently, you can also bulk upload a lot of content at once, such as images and files.

#8: Excellent Templates

Duda offers excellent templates categorized by industry, or you can create your own with a blank page. And unlike many of the other website builders, you’re not stuck with the first template you choose. You have the freedom to go back and change them at will. You can also view how each template will appear across different devices.

Their 78 templates choices might not be as strong as some website builders, but they’re still highly attractive and usable.

Duda website builder templates

#9: Social Media Integration

Duda offers good social media integration. You can include social media widgets, and you can integrate your Twitter feed directly into your website.

#10: SEO Optimized

Duda themes are SEO optimized, with sitemaps being automatically created. You can customize URLs for visibility and control meta descriptions and title pages.

#11: Multilingual Options

Duda includes a multilingual feature built right into their editor that allows you to create your website in more than 55 languages.

#12: Great Extras

Duda also gives you the ability to do basic image editing within the editor. You can import other websites on to Duda, create backups of your website, and duplicate them as well.

You won’t have any ads with their paid plans, and you’ll also receive amazing built-in analytics.

 Cons of Duda Website Builder

#1: Weak Customer Support

Unfortunately, Duda doesn’t have strong customer support. They only offer email support and a support guide.

#2: Limited Blogging

While you can create a blog on Duda, it will be lacking in substance. For example, you can’t add videos to your blog posts, which is a pretty standard blogging option these days.

Do we recommend it? YES.

Duda has a lot to offer their customers. Attractive templates, a substantial eCommerce option, lots of languages, highly responsive themes, customization, ease of use and so much more.

Their team is modern and likely to keep up with ongoing trends in the website building world. However, if you’re looking for a strong blogging feature, or you rely more heavily on customer support, you may want to look for another choice.

#13: Homestead Review

Homestead website builder review

Homestead has been around for a long time. They founded their business in 1996, which is far earlier than most of their competitors. In some ways, this can be an advantage, because it means they have a proven business model. However, as you’ll see, this can also mean you get stuck in the past.

Ease of Use: 3 out of 5
Cost: Starting cost is $7.99 a month
Customer Service: 4 out of 5
Overall Rating: 2.5 out of 5

 Pros of Homestead Website Builder

#1: Hosting Included

Hosting is included for all the plans, and domain name and email addresses are included with the higher plans.

#2: Support

Support is available through live chat and phone. Phone support is available Monday-Friday 6AM – 5PM PST. Live chat is available on the weekends as well, 7AM-4PM PST.

#3: Good Extras

Homestead offers hundreds of design templates to choose from. You can edit your website through drag and drop, AND you have access to HTML and CSS for more options.

They also offer a desktop and mobile editor for more access. Another important feature is the ability to monetize your website which they offer through things like Google AdSense via HTML widgets.

 Cons of Homestead Website Builder

#1: Significantly Outdated Themes

Homestead website builder themes

While it is impressive that Homestead has had a successful business since 1996, in some ways it may be a disadvantage. They seem to be behind many of their competitors when it comes to cutting edge technology, designs, and general capability.

When you look at site builders like Wix, Homestead templates feel clunky and old.

#2: Limited Features

Homestead is not on par with many other website builders in terms of features. They have limited navigation features, only support English, and only offer 25 MB for their starter plan. Let’s be honest, you can’t do very much with 25 MB.

#3: Blogging Limitations

A blog can be added, but only with a clunky blog manager module. If you really want to focus on blogging, Homestead won’t be your best bet.

#4: Extra Costs

Their initial costs aren’t that high, but there are extra fees for extra services. For instance, it costs extra to have SEO services. Even if you get the most advanced option “Business Plus Pro,” you’ll still have to pay an additional $14.99 a month for an online store.

Many of these options come included in even the most basic plans for other website builders.

Homestead website builder pricing

#5: Limitations On Bandwidth

In addition to limitations on storage, you’ll also find yourself bumping up against bandwidth limitations. If you’re going to have many people accessing your site, this could be a significant problem.

Do we recommend it? MAYBE.

Homestead has a few good things to offer, like good support, Google integration, and coding accessibility, but they really need to update their systems to compete with today’s standards. At their current price points, there are much better options available like Wix and Weebly.

#14: Ucraft Review

Ucraft website builder review

Ucraft was founded in 2015 in Armenia. Like many site builders, they promise ease-of-use and speed. In other words, they think their company will help you get your site up and running faster.

Ease of Use: 4 out of 5
Cost: Free landing page option with upgrades offered
Customer Service: 4 out of 5
Overall Rating: 4 out of 5

 Pros of Ucraft Website Builder

#1: Easy to Use

The Ucraft website builder is fairly easy to use, allowing you to customize your site without overwhelming you with features. There’s a pop up tutorial video which will give you a walk through of their product and features.

The editor utilizes “blocks” (often called sections in other website builders), that allow you to add already pre-made items like contact forms and image galleries. If these premade “blocks” don’t fit your needs you can create your own in the “element” section of the toolbar.

#2: Decent eCommerce Options

Ucraft offers relatively strong eCommerce options. It’s certainly not Shopify or BigCommerce, but it allows you to sell digital and physical products. They also offer helpful features like automatically emailing customers after they “abandon” their carts. You also have the ability to connect Facebook and Ebay to your ecommerce website.

#3: Domain, Bandwidth, Hosting

With Ucraft, you get free landing page that you can either connect your own domain to or use the Ucraft subdomain. You can get a custom domain with paid plan, as well as a full website with unlimited pages.

You’ll get unlimited bandwidth and Google cloud hosting.

Ucraft website builder pricing

#4: SEO Options

Ucraft offers some specific SEO options in order to help you rank better on Google. They automatically creates a sitemap and they have an “SEO” button that helps you to create titles that will rank in Google.

#5: Helpful Support

24/7 support live chat and email. I spoke with a support member in order to get information for this review, and their response time was usually about a minute to five minutes between responses using the live chat. They were very friendly as well.

#6: Numerous Integrations

Social media integration is available, as well as apps for other things like Google Analytics, SoundCloud, and PayPal. Ucraft sites can add widgets for links to your Facebook, Pinterest, and LinkedIn, and also have the option of showcasing your Instagram and Twitter feeds directly on your site.

#7: Attractive Templates

Ucraft website builder templates

Ucraft has sleek looking templates which are responsive across all devices. You can also create an image gallery and then have the option of editing your photos directly in the website builder, which can be a time saver.

At 52 templates they don’t have the largest selection, but they are very customizable which is a plus. You will need to add your own well edited images to make the themes standout.

#8: Some Great Extras

Ucraft offers multilingual app so people can view your website in their language. They also have free logo maker and the ability to create landing pages, which can save you from using paid landing page makers like LeadPages.

 Cons of Ucraft Website Builder

#1: Extra Costs

There are some extra costs that aren’t immediately apparent when you look at the Ucraft options. For example, they offer helpful “Designer Tools” which you can use to stylize your site. To get access these tools, you have pay an extra $2.99 per month.

Additionally, their lowest eCommerce plan only lets you have 50 products. If you need more than that, the price more than doubles.

#2: No Mobile Editor

You can’t use your phone or tablet to edit your site, and you don’t have the option of editing your website separately for a mobile device. Their templates are already responsive and may not need any extra editing in order to look great on other devices, but if you prefer the ability to customize for these devices, you won’t have that option with Ucraft.

#3: No Coding Options

Coding is not accessible with Ucraft, although there are a lot of customization options and apps available without coding.

#4: Somewhat Limited Blogging

You can create a blog, and it has a lot of the features you may be looking for like a comment section, scheduled posting, social media integration, and more. It is, however, a little behind when it comes to adding images. As of right now, you can not integrate images throughout your post. Your only option is to post images at the beginning of a post.

#5: Can’t Import Bulk Inventory

You don’t have the option to import or export information from a spreadsheet for products in the eCommerce section. For those who have a lot of products, this could make the process tedious.

Do we recommend it? MAYBE.

Ucraft might not have the BEST blogging features, but they do offer plenty of the features you might look for in a blog.

If you want access to coding, this is not the website builder for you. However, as an all around option for website building, Ucraft is pretty good. They offer lots of different options, including a pretty good eCommerce platform. Their websites are customizable, socially integrated, and their templates are modern.

#15: Squarespace Review

Squarespace website builder review

Squarespace was founded in dorm room at the University of Maryland in 2003. Now they employ 778 people at their three locations in New York City, Portland and Dublin. Currently they host over a million websites and are a strong presence in the website builder market.

Ease of Use: 4.5 out of 5
Cost: Free plans with upgrades available
Customer Service: 4.5 out of 5
Overall Rating: 4.5 out of 5

 Pros of Squarespace Website Builder

#1: Templates

Elegant, clean themes are the hallmark of Squarespace. Stunning would be a word to use when describing their templates. The website templates are high quality, but expensive.

Their websites are beautifully designed, attractive, and on target with modern day examples of website standards. Partly they achieve this with their highly visual, minimalistic style. You’re also given the option of beginning with a cover page for your website, which can give that important first impression.

Squarespace website builder templates

#2: Freedom to Design

Squarespace gives you a large number of customization abilities without needing knowledge of coding. As mentioned in the con section below, this does have the downside of taking a little longer to learn to run.

However, the major positive is that you have fine tuning abilities and incredible customization options that most site builders don’t offer. With this capability, you could conceivably create your entire site in one day.

#3: eCommerce Ready

Squarespace is a good choice if you’re looking for an eCommerce option that isn’t overly complicated. With Squarespace you know that your store will look elegant and top-shelf, which depending on your market, could bring in more customers.

With Squarespace you can plug in product variations so your customer will have options of sizes, colors, or whatever specifics your product might run.

You can manage your inventory and keep track of sales tax.

They also give you the option of selling digital or physical items, so you’re not limited in what you might sell.

Unlike GoDaddy, which requires a separate website editor to create an ecommerce site, with Squarespace, you can create a blog, eCommerce or general website without limitations.

While there are limited mobile editing options with Squarespace, you do have access to your eCommerce orders through their eCommerce mobile app, should you be away from your desktop.

#4: Freedom to Change Templates

Also unlike GoDaddy or Wix, you’re able to switch the template of your website whenever you choose. You’re not locked in to one template for the entirety of your website’s life.

#5: Responsive Templates

As for mobile appearance, all Squarespace templates are very responsive. You don’t need to create a separate mobile site, because Squarespace takes your professional looking website and refits it to a mobile device or tablet.

You do not, however, have access to a full mobile editor with Squarespace. This may or may not be an inconvenience for you depending on your needs.

#6: Support

If you need some guidance, Squarespace offers amazing how-to videos on their Youtube channel. They also offer 24/7 email, live chat, and phone support.

#7: Domain Name and Free Hosting Included

You can have a free Squarespace site that has the squarespace.com subdomain. If you upgrade, you get a domain name, privacy, and hosting included in the package. You can also link your own domain name to your Squarespace site, if you want to register your own domain name separately.

#8: Export Capabilities

You can export your site should you decide to move on from Squarespace, or if you choose to host your site elsewhere.

 Cons of Squarespace Website Builder

#1: More Expensive

Squarespace is a bit on the expensive side. Their paid plan for personal websites is $16/month and their most expensive plan “Advanced” (ecommerce store) is $46/month.

#2: Learning Curve

Squarespace does have a bit of a learning curve and may not be the ideal choice for a person who is just starting out. This is not entirely a con, but because Squarespace offers so much customization and control over fine details, it takes longer to learn how to use their program.

There are also so many customization options that it can be a little overwhelming, especially in the beginning.

You’ll also need to have numerous high quality pictures to fill the spaces on your site. If you don’t, you run the risk of looking unprofessional.

#3: Fewer Templates

Squarespace only offers around 40 templates, but they are very high quality templates and cover a variety of industries.

Do we recommend it? YES.

Squarespace is a fantastic choice for a highly visual website. It will look like you’ve spent a great deal of money developing a stunning website, when in reality your cost will be relatively low (compared to paying for a designer).

However, if you lack high quality images or don’t want to deal with the slight learning curve, this site will not be a good fit for you.

#16: Yola Review

Yola website builder review

Yola is a South African business that began in 2007. Located in Cape Town, this business hosts about 12 million sites and employs 60 people. They’re a relatively strong presence in the website builder arena.

Ease of Use: 3.5 out of 5
Cost: Free with upgrades available
Customer Service: 4 out of 5
Overall Rating: 3.5 out of 5

 Pros of Yola Website Builder

#1: Easy-To-Use

Yola boast that with their website creation wizard, you can create an entire site in only 30 minutes. And while it may take a bit longer than this, they do offer drag and drop widgets that include things like contact forms, appointment scheduling, videos, photo galleries and more.  

#2: Decent Support

Yola offers email support, tutorials, and community support. However, if you want to live chat with someone, you need to purchase one of their upgraded plans.

#3: Unlimited Bandwidth, Domain, and Storage

With Yola paid plans, you get unlimited pages and bandwidth. You also get a free custom domain. They offers unlimited storage with highest plan.

#4: eCommerce Options

Yola features 20 different payment gateways, and allows you to track orders, manage inventory, give shipping quotes to customers, collect customer emails from your website, and more. You can sell digital and physical products, as well as offer discounts and coupons.

#5: Social Media Integrations

Yola offers the ability to publish from your site to all major social media platforms.

#6: Coding Freedom

If you want to get under the hood, you have the option of coding various areas of your site using Javascript, HTML, and CSS.

#7: Great Extras

Ad-free website with higher plans. 99.9% guaranteed uptime, SEO friendly, and easy to use.

 Cons of Yola Website Builder

#1: Extra Costs

There are some extra costs baked into Yola that make it really obvious they want you to upgrade to their more premium plans. For example, their starter plan includes Yola branding on all the pages. You also don’t get access to their premium templates with the starter package.

And perhaps most blatantly, their basic package doesn’t include mobile-ready sites. This essentially forces you into the higher level packages.

Yola website builder pricing

#2: No Blog Options

Yola doesn’t offer any blogging options, which is a pretty significant drawback if you want to include a blog with your website or store. Blogs provide excellent marketing for stores, and help with SEO as well, so it’s a big disadvantage to not be able to include one.

#3: Limited Templates

Yola simply doesn’t have that many templates to choose from, and they’re not as updated or sophisticated as the ones included with other site builders. Additionally, you can only add elements in predesigned areas of the website, which really limits your customization options.

Do we recommend it? MAYBE.

There are some positives to using Yola like guaranteed uptimes, eCommerce features, access to coding, and social media integration, but there are some things that they will need to add to keep up with some of their competitors.

To gain an audience they need to update their templates, add a blog, allow more options at their lowest pricing tier and expand their editor capabilities.

#17: Voog Review

Voog website builder review

Voog, previously known as Edicy, is located in Tartu, Estonia. Voog really targets those who want to easily design a website, promising that everything is drag-and-drop and that no technical knowledge is required.

Ease of Use: 3.5 out of 5
Cost: Starting cost of $9.89 per month
Customer Service: 3.5 out of 5
Overall Rating: 4 out of 5

 Pros of Voog Website Builder

#1: Three Template Types

With Voog you have the luxury of choosing to make a general website, store, or blog. In other words, they have templates customized for each type of site, which is helpful when trying to choose a template.

#2: Multilingual Options

Voog is proud of their multilingual options. According to their site, “Your site can be in an infinite number of languages in parallel. And the tool itself is translated into 10 languages.”

#3: Well-Designed Templates

The templates are both beautiful and responsive across desktops and all devices. They are clearly designed by professionals who have a sense of what a modern website should look like.

Voog website builder templates

#4: Export Options

If you decide you want to leave Voog, you have the option of exporting all your data and taking it to another platform.

#5: Coding Options

Even though they boast ease-of-use, you can get under the hood and change the code that drives your site.

#6: Minimalist Editing Options

This could be a pro or con. There’s not an overwhelming amount of elements on your toolbar. There maybe a slight learning curve with the elements, but because the options are limited, it won’t take too long to figure out their functions.

With the drag-and-drop feature and you can view everything exactly as it will be before you publish it.

However, you may find that certain elements or features you’re looking for are lacking. But for the sake of quickness and simplicity, it can actually be refreshing.

#7: eCommerce Options

While not an eCommerce powerhouse, there is eCommerce functionality included with Voog. Some eCommerce options included are: product variations, multiple shipping methods, the ability to manage product inventory, discount codes, and invoicing.

#8: Support

Voog has decent support options, including the ability to contact them via email or contact form at any time, as well as phone contact options. However, they are in Berlin, so the time zone difference could create problems.

#9: Great Extras

With Voog you get built in analytics, hosting, SSL, and protection from hackers. Additionally, all the templates are SEO friendly.

 Cons of Voog Website Builder

#1: Limited Templates

Voog has a very limited number of templates, which is odd for a company that prides itself on ease of use. The limited templates means you’re really limited in terms of what your site will look like unless you have the ability to custom code things.

#2: Not Always Intuitive

This is something that falls under the pros and cons list, because it somewhat depends on what you’re looking for. The simplistic toolbar makes it easier to locate elements and allows you to quickly create a website. However, it doesn’t include as many features and the features they do include aren’t always intuitive.

For example, you can’t delete an item by selecting and pressing the delete button. Instead, you must drag the image over and put it in the “garbage.” Another example is that you cannot place an image directly on to the website page. Instead, you have to place it inside a text box.

There’s also not a specific “undo” button, making it difficult to quickly fix a mistake or something that doesn’t look the way you wanted it to. For some bigger changes it may produce a prompt asking if you’d like to undo your work, but if you say “no”, you’ve lost the opportunity to change it back. Plus, it only asks for more large scale changes, not for little changes.

#3: Limited Uploading

You can only load files that are 50MB in size or less at a time. This significantly limits the length of video that you can add to your website.

#4: Limited Blogging Options

Even though they offer themes for bloggers, the blogging option on Voog doesn’t have many of the basic features that some of the other website builders include. Among these is not being able to release a post at a specific time, and not being able to categorize your posts.

#5: Limited eCommerce

Voog is definitely not the most advanced eCommerce option. You’re limited to five store templates, which is far less than many other website builders provide, and you’ll have a 3% transaction fee unless you get the most expensive paid plan.

You can use PayPal and MakeCommerce for payment options on your site, but you have to contact them yourself. It is not already integrated in the website editor.

Voog website builder pricing

Do we recommend it? YES.

Voog has some great features like the ability to use multiple languages, beautiful responsive templates, highly customizable text boxes, and coding accessibility.

There are some things, however, that really should be updated. For instance, while their editor is minimalistic making it easier to identify elements, it can also be lacking because of this. The blogging and eCommerce features need improvement as well.

#18: Jimdo Review

Jimdo website builder review

Jimdo is a German based company that began in 2007. Fun backstory: Jimdo’s creators were poor college-aged folks when the company started. In fact, they stayed in one of their parent’s old farmhouses and they created the first version of their website builder in an old barn.

Now they have offices in Hamburg and Toyko and over 200 employees. Around 20 million websites have been created through Jimdo.

Ease of Use: 5 out of 5
Cost: Free plan with upgrades available
Customer Service: 4 out of 5
Overall Rating: 3.5 out of 5

 Pros of Jimdo Website Builder

#1: Templates

Jimdo website builder templates

Jimdo used to have a large collection of templates, but they recently upgraded their systems to make their templates mobile friendly. This diminished the number of templates available.

On the plus side, instead of having to use a separate mobile editor, your website is automatically created to work across desktops, phones and tablets. Hopefully as time goes on they will once again increase their available templates.

#2: Free Options

Unlike some website builders, Jimdo offers a completely free option. It’s available for as long as you want it (not a trial run), and they don’t pressure you to upgrade your account.

It doesn’t require a credit card to get up and running, and you could have a fully functional website without being forced to pay. You also get free hosting, even with the free plan. Your site will have the jimdo.com subdomain, but if you’re okay with that then you should be good to go.

Of course if you want to benefit from all of their features, no ads, and support, you’ll need to pay for a plan. However, if you’re just interested in getting up and running, you won’t need to pay anything at all.

Jimdo website builder pricing

#3: Language Options

Jimdo supports 8 different languages both for web building and support. Jimdo is based out of Germany, and if English is not your native language, they can be a really good option.

#4: Coding Welcome

Like Weebly, you don’t need to use coding to create your website, but Jimdo does give you the option to use it if you want to customize further. This opens up a lot more options to those who are code-savvy.

#5: SEO Optimized

When it comes to SEO, Jimdo is a good choice. Their sites are automatically search engine optimized, which is a real plus. They also offer helpful tutorials on SEO.

#6: Support

For support they offer knowledge base, FAQ, contact form, and live chat.

 Cons of Jimdo Website Builder

#1: Small Selection of Themes

Compared to other website builders, their available themes are pretty limited. Currently only 17 themes are available.

#2: Not Easily Customizable

You can change text and color, but other changes are not so easy. Compared to site builders like Wix and Weebly, the customization options are much more limited.  

#3: Limited Domain

If you have a paid plan, you get a free domain name, but only for the first year.

Do we recommend it? MAYBE.

Jimdo offers strong multilingual resources and is very easy to use. It also offers a completely free version without annoying you to upgrade.

At present, it does not offer as much in terms of customization and templates as other website builders, so you may want to look elsewhere if that’s a dealbreaker for you.

#19: Web.com Review

Web.com website builder review

Web.com is focused on small businesses, and they’ve worked with over 3 million customers. While they offer to create a website for you or host a WordPress website, they also have a DIY website builder that allows you to do the customization yourself.

Ease of Use: 2 out of 5
Cost: Starts at $1.95 for the first month on the lowest plan
Customer Service: 4 out of 5
Overall Rating: 2 out of 5

 Pros of Web.com Website Builder

#1: Website Building Options

If you’re not interested in creating your own website, they can build a website for you. They handle every aspect, from design to writing to SEO.

#2: Drag and Drop Interface

Their DIY editor features a drag-and-drop interface. You can put in your own images, or you can quickly start your website and you can even use their free images to get rolling. You can change text quickly and easily, and manage the layout of your site.

#3: Coding Options

Web.com sites have access to coding if you’d like to further customize your site. With this option you can add a WordPress blog.

#4: Numerous Templates

They say that they have hundreds of templates to choose from, but there’s no way to preview all the templates without purchasing a plan.

#5: Support

They have 24/7 live chat, knowledge base, and phone support. They also give marketing tips and articles to help you run your business.

 Cons of Web.com Website Builder

#1: No Free (or even cheap) Plan

Web.com is a bit deceptive in their pricing. They have no free plan. The cheapest plan starts at $1.95, but quickly jumps to $22 after the first month.

#2: Hidden Costs

In addition to their plan pricing, they seem to have hidden costs all over the place. For example, if you want any SEO help, you have to pay for it. eCommerce is only available if you let them do it for you. Frankly, it seems like they’re more interested in being a digital marketing company than a website builder.

#3: Template Limitations

You have to choose a template AFTER you say what type of business you’re making a website for. You will only view templates in that specific category, and the categories are very limited, offering only a few choices. Their templates are also not as visually appealing or modern as many of their competitors.

While technically their templates are mobile responsive (they do resize to fit devices), they don’t look especially good or professional.

#4: Not Easy to Use

Unfortunately, this website builder is not easy to use. Their drag and drop options don’t always work the way you want or expect. When you move things, they seem to snap to invisible lines, which then really limits your options.

#5: Support Problems

Their 24/7 phone support is a good option, but their knowledge base is poorly designed and difficult to use.

Do we recommend it? NO.

Given all the other options out there, stay away from Web.com. You’ll end up paying more than you think and you’ll end up with less than you think.

Website Builders, Website Builders, Website Builders, Oh My!

Whew, we made it through to the very end! We covered a TON of ground.

All in all, website builders are a fantastic option for tech beginners and small businesses who need an affordable and professional website up-and-running quickly.

If you don’t have the budget to hire a professional web team and don’t want to mess around with complicated customization: Website builders make getting online quick and painless.  

If you’re still unsure about your options, here is a quick way to pick from the many website builder choices.

Let’s do a quick recap:

#1: Best overall website builder

Wix, hands down. Close second is Weebly. Both are incredibly easy to use and beginner friendly.

#2: Best ecommerce website builder

If you’re starting an online store, Shopify is probably your best option. It’s simple to use and you can really grow your business with this platform. Other top ecommerce solutions are BigCommerce, followed by VolusionIf you’re not as concerned with building a large online store and just need to add a few simple products, Wix and Weebly offer simple ways to do this.

#3: Best website builder for bloggers

WordPress.com is a wonderful web builder for bloggers. If you’re not afraid of more complexity and a bit of set up, WordPress.org – the open source option – might be a great fit too (here’s the comparison & how to make a WordPress.org website).

The Ultimate Guide To Website Builders

Written by Alex Jasin

Last Updated: May 4, 2018