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    Metapress > News > Technology > How Voice Search is Changing eCommerce Marketing
    Technology

    How Voice Search is Changing eCommerce Marketing

    Lakisha DavisBy Lakisha DavisDecember 28, 2020No Comments3 Mins Read
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    How Voice Search is Changing eCommerce Marketing
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    The increase in the use of voice search can be a mode of complete transformation for the entire market. Till this year’s end, half of the searches conducted on the internet can be possible by voice search. You can overlook the use of voice search in e-commerce, but that way there will be lots of opportunities for the market. You will be surprised to know that a lot of marketers have not even paid the right amount of attention to this emerging trend. The voice search platform should be in the middle of the strategy of customer experience. Here are how voice search is changing eCommerce marketing. Keep reading more to know briefly about the influence of voice search in e-commerce marketing. 

    . Provides personalized experience 

    Personalization of voice search provides your shopping experiences with suitable recommendations according to your preferences. Supposedly, if any customer is using AmazonFresh for buying their daily essentials and wants to order them with the help of Alexa the voice assistant can find your items that match the diet based on the choices that have been entered in the device. If you want to repeat an order, the voice search feature can make the entire task easy for you. 

    This is a major way by which voice search is changing eCommerce marketing. 

    . Reviewable 

    Gathering reviews is not very easy for business ventures, but voice search has made it easy for the customers to share their feedback. The convenience and ease of reviewing make them even more meaningful and genuine, which can in turn promote the product and the different customers. In opposition to the time taking tasks that involve long feedback typing, a voice assistant asks you for particular ratings and queries without asking you to log in. 

    . Time efficiency 

    Voice search is an effective and quick way when we consider typing a question. The average type of person can type at the speed of nearly 30 to 35 words in one minute, while a voice search can allow you to process nearly 100 words in one minute. Henceforth, voice search lets you communicate rapidly to get appropriate results, which is an attractive feature for the majority of the users. The voice feature lets you shop anywhere and anytime. 

    . Allows smart shopping 

    Voice search is not just using voice, they a also regard the use of artificial intelligence and machine learning efficiently. This way the voice features are made smart enough for capturing your shopping behaviour and trends. You can also use voice search for WordPress very effectively. 

    These are just some ways by which voice search is changing the eCommerce marketing trend. There are a lot of other ways that have influenced the eCommerce marketing trend over the years. There are many ways in which product search filter WooCommerce can help the users in shopping online. Ecommerce marketing has been largely influenced by the voice search feature and there are several pieces of evidence to it. 

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    Lakisha Davis

      Lakisha Davis is a 20-year-old business studies student who enjoys watching tv shows, stealing candy from babies, and listening to the radio. She is creative and friendly, but can also be very boring and a bit selfish.

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