Buying logo mats for your business can boost brand recognition and allow you to gain more customers. Here are four benefits when you choose a custom floor mat over traditional, non-branded ones.
Make a Great First Impression
If the first thing your client sees when they enter your establishment is a cool mat with your logo on it, chances are that it will stick in their minds in a positive way. Along with billboards and signages, brand logo mats give an early impression of what your business is all about.
Free Advertisement
Choosing a logo rug is an excellent investment when it comes to marketing aspects. Aside from being a novelty item, these pieces are considered free advertisements especially if they’re made from high-quality materials and are presented well.
Free advertisement is as good as it gets, and you can add to your marketing repertoire through word-of-mouth. Your customers will likely remember the mat and tell their friends about it. The best thing about it is you only pay once and let the investment get returns over time.
Logo Mats are Functional
Rugs and welcome mats serve a function that will be very useful in certain scenarios. You can place it near a door and customers can wipe their wet shoes on it. In another example, they can sit down on a soft mat or rug instead of the floor and be comfortable.
They Last a Long Time
It’s always a good idea to invest in a product or fixture that will last a long time. In the case of mats, they can withstand daily punishment and wear and tear from traffic- the best logo mats will remain vibrant and keep their graphics for years on end. Regular cleaning and maintenance can definitely extend a mat’s lifespan, thereby stretching your investment even further.