Email is not just one of the communication channels, but a full-fledged resource that helps increase the customer base and sales if it is managed correctly. Marketing specialists have been aware of this for a long time, but only half of experts manage to carry out successful advertising campaigns. Perhaps the main reason for unsuccessful projects lies in the fact that data on the recipients’ responses to emails is not collected, and their use in the construction of new marketing strategies would help to improve coverage.
A simple free email tracker for gmail is an effective tool offering simple controls and stunning results. There is a place for email monitoring software for marketing professionals, managers, and supervisors of large and small teams. At a minimum, the software will show if an email has been opened, and at a maximum, it will provide plenty of details about potential clients or employees.
Functions of free email tracker for gmail
Email monitoring has an important practical value. Programs for it have the same purpose, but they differentiate in terms of functionality. In general, tracking user reactions to emails helps:
- optimize the teamwork;
- find new ways to solve problems in order to increase productivity;
- discover what the recipients of promotional emails do not like;
- have real information about whether a customer is looking at emails;
- identify the most optimized strategy for sales.
Some programs are capable of providing additional information. For example, to inform about the location of the recipient.
Key Monitoring Indicators: tracker extension for Chrome
Every software program for tracking emails shows clicks and the fact that emails are opened. Modern software is released with the addition of the possibility to find out other indicators and even visualize statistics. Here is what information monitoring software can be useful for business processes:
- receiving and sending letters by email. It gives the possibility to get information about personal workload at different working hours. It is connected to track the statistics of employees in order to optimize the distribution of workload in the team, so no one works overtime, and no one sits without tasks;
- time of response to a letter. When working with clients, you need to understand when they are in touch to make contact quickly. If we talk about tracking the work of the team, there is a chance to increase the level of sales, because everyone knows that a quick response to the buyer’s letter most often leads to a completed business deal;
- busy time. With a tracker, it is possible to understand how email activity traffic changes during the day and even the week. The information can be used to optimize the performance of work tasks;
- active interlocutors. Tracking customer actions demonstrates who responds easily to advertising, and who needs to take more time to come to a successful business interaction;
- monitoring the activity of a group of employees. If a manager controls a team, he can investigate the behavioral habits of each employee to find an approach to each person or try to create a uniform email viewing schedule for everyone.
Getting information through a tracker extension for Chrome is one of the best ways to increase personal and team productivity. This will ultimately lead to the implementation of a radically new work strategy.
Monitoring of Emails from Pandadoc
The American company, which creates products to optimize business processes, has not ignored the interaction between the enterprise and its clients through email, and its strategic impact on the organization’s processes. For this reason, it offers its own tracker extension for Chrome for content creators, marketing experts, and managers. The tool, which allows the tracking of relationships within the company as well as the facts of delivery and reading of emails by customers, has proven itself in the international market.
It is not difficult to use the browser program. First, you need to install this software in the Chrome extension store. When you see the icon is active, it is necessary to continue to send mail, and if you want to track it, use a simple control panel. After that, you can go straight to the tab with sent emails in Gmail to see two check marks in case the mail was opened. When you hover over the green icon, additional useful information about the recipient’s actions appears.
Free email tracker for gmail from the software developer Pandadoc covers the basic necessities of most organizations and does not take up much memory on your computer. This is an excellent way to write, send and monitor messages whose feedback has a positive impact on business development.